Are Diehard Batteries Still American? If so, Why Not Say it on The Label?

February 6th, 2008

I received an e-mail recently from someone who had just bought a Diehard Battery from Sears. He said that he could not find on the label whether it was made in the USA, though the Salesman claimed it was. He wondered if I knew. That got me curious so, I checked their site. There is a lot of information, but nothing about where they are made.

The first question is whether they are still made here, which is not clear. The second question is why Sears (owner of the Diehard brand) is not visibly putting country of origin, like they are supposed to? If they are still made here, that is a good marketing point, not to mention the law. Why hide it?

This is not some small company. Sears, albeit smaller in recent years, is still huge.

If something does not show country of origin clearly on the label, in my opinion we need to assume the worst.

Posted in Uncategorized

Wednesday, February 6th, 2008 at 12:34 amand is filed under Uncategorized.

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